I’ve spent the last few days at SobCon (Successful Outstanding Bloggers Convention/conference) and now I have to digest it all. I took pages and pages of notes (22 to be exact) from sessions presented by some of the brightest marketing/social media folks around. Anywhere.

My brain is saturated.

Here are just a few of the ideas and conversations that have my attention while I endure a very long layover in the Charlotte airport.

1. From David Bullock, profit engineer, “Free is nice, but free does not get me paid.” Nuff said.
2. From Ryan Rasmussen,  virtual worlds guy, “You already have an affiliate program. Provide them with better tools to help them help you.” Immediately I thought of my three words post.
3. Hallway conversations often have more power than the content presented in sessions. Like the 10-year passion plan conversation I had with Jon Swanson, social media chaplain.
4. Thoughtfulness goes a long way and makes a huge difference. I appreciate the fact that Liz Strauss, perhaps the most influential relational blogger on the Internet, was deliberate in scheduling our last session this morning at Hotel 71 rather than at the Summit Executive Centre. We were able to enjoy breakfast together and folks were able to check out/leave throughout the morning, without having to trek back and forth a few blocks with luggage in tow.

I have so much more to process and pray through. I’ll be sure to share additional highlights with you, in the days and weeks to come.

For those of you who also attended, what are you digesting from SobCon09? And for the rest of you, what do you find to be the most effective way to process information, insights and aha’s from conferences you’ve attended? I’d sure love to read your tips in the comments section!