If they’re smart, they can turn lemons into lemonade. A Little BackgroundToday was my lucky day. When I arrived at the Post Office, I found a 5-Minute Parking spot, right on the Avenue. I tried to pull up as far as possible, because I didn’t want to block passersby from experiencing one of the biggest [...]
This morning I had the privilege of presenting a session on social media for Lynchburg College‘s Progressive Business Forum. (Thanks Ben, for the invite.) Here’s the slide deck, followed by a few of the key points and links to resources. Social Media For Business View more presentations from Cheryl Smith. First and foremost, remember your [...]
This morning I presented a session on Social Media for the Christian Campers & Conference Centers Association, Carolinas/Virginias Sectional Meeting. For the most part, our discussion centered around the effective use of Facebook Fan Pages. In my opening comments, I mentioned that not all businesses (organizations) should have fan pages. If a business sucks in [...]
I’m doing a presentation on social media tomorrow for the Christian Camp & Conference Centers Association and want to highlight a few companies that are doing great things on their Facebook Fan Pages. Zappos, of course, is one of my favorite companies so I found the link to the Zappos fan page so I could [...]
“DIE STINK BUGS! DIE!” I know. That’s a little harsh, especially since it’s Friday and we’re about to be snow bound for the weekend. But c’mon. I hate bugs! This morning I found a stink bug on the inside of my coffee cup. That wouldn’t be so bad, except my cup was still about a [...]
I showed this video during a presentation on Tuesday at the Baptist General Association of Virginia. What amazed me was how many people in that one hour breakout session (nearly one hundred) were completely astounded by the numbers associated with social media. I suppose in some ways it’s like watching your own children grow – [...]
People want to do good. TOMS Shoes gets it. Watch the video below and see if you agree. TOMS gives a pair of shoes to a child in need. One for One. Here are my observations from the video: It’s more about putting other people ahead of you. Showing hugs and smiling children (or how [...]
I went to The Muse Coffee Co. in Wyndhurst yesterday to meet with @lisahbryant. As soon as I walked in the door, Brian greeted me by name. This might not seem remarkable to you. Lots of people greet customers by name in coffee shops every day. Except I’ve only been in The Muse a couple [...]
Last month I went to Nashville to visit my friend Wendy. The first flight available to return to Lynchburg was early Monday evening. Since Wendy and her husband Curtis were both working, I used the day to meet several people from Twitter. In real life. That’s the beauty of social media. Twitter, Facebook and the [...]
Facebook Founder and CEO, Mark Zuckerberg, announced today on this blog post that the social networking giant reached the 250 Million Users mark. (Click on the graphic below to enlarge.) Which makes me wonder about all the people I’ve heard over the last few years say, “I’m just too busy for Facebook (or LinkedIn or [...]
