CultureSmithConsulting.com

    Archive for the ‘social media’ Category

    In the Weird/Funny Facebook Ads Category

    Yesterday morning during my presentation about Facebook Fan Pages, I was viewing the Toms Shoes Fan Page when I noticed the ad below. Please, someone, tell me how a female, viewing a shoe fan page, could be a good target for — a jock strap! I don’t even have the right equipment.

    Can you say “Facebook [...]

    Engaging People on Facebook

    This morning I presented a session on Social Media for the Christian Campers & Conference Centers Association, Carolinas/Virginias Sectional Meeting.  For the most part, our discussion centered around the effective use of Facebook Fan Pages.
    In my opening comments, I mentioned that not all businesses (organizations) should have fan pages. If a business sucks in real [...]

    Zappos Kills Customer Service on Facebook (in a good way)

    I’m doing a presentation on social media tomorrow for the Christian Camp & Conference Centers Association and want to highlight a few companies that are doing great things on their Facebook Fan Pages. Zappos, of course, is one of my favorite companies so I found the link to the Zappos fan page so I could [...]

    I’ve Got a Brand New Bag as Welcome Editor for High Calling Blogs

    Last month I signed a one-year contract to become a Welcome Editor for High Calling Blogs, “a network of personal websites focused specifically on the intersection of faith and work.” Here are just a few of the cool things I’ll be doing throughout 2010:

    Welcome new members to the network.
    Read blog posts by High Calling Blogs [...]

    Fascinate: Your 7 Triggers to Persuasion & Captivation Arrived Today

    Today Amazon launches the new book, “Fascinate: Your 7 Triggers to Persuasion & Captivation” by author Sally Hogshead. This is the kind of stuff that is very intriguing to me. Interesting topic, online test component, social media outlet and fun marketing. If the inside of the book is anything like the packaging, I’m in for [...]

    Making Bigger Footprints

    In the last few months I’ve become more intentional about spending my time in ways that make a broader impact (particularly as it relates to matters of faith). My time is finite. (Your time is too.) When I say yes to a gig, I want it to be reflective of my goals and priorities.
    Yesterday I [...]

    6 Social Media Lessons I Learned from Killing A Stink Bug

    “DIE STINK BUGS! DIE!”
    I know. That’s a little harsh, especially since it’s Friday and we’re about to be snow bound for the weekend. But c’mon. I hate bugs!
    This morning I found a stink bug on the inside of my coffee cup. That wouldn’t be so bad, except my cup was still about a third of [...]

    Positioning World Help for Haiti

    Earthquake in Haiti Shakes My MorningThis morning I had an early meeting scheduled with Rusty Goodwin and Noel Yeatts at World Help to discuss their Twitter strategy. World Help is a nondenominational Christian organization that was founded to meet the spiritual and physical needs of hurting people around the world. They are taking seriously the [...]

    If You Blocked Your Address from Google, Be Sure to Check Bing and Yahoo

    A few weeks ago I received a couple of annoying messages on my home voicemail from some guy who sounded drunk and knew my name was Cheryl. The troublesome thing was he always ended by calling me “Baby.” Ewww.
    Finally we were home one evening and Peter answered the call. He was able to insert [...]

    3 Must-Have Books to Understand and Use Social Networking

    A couple of days ago I received a phone call from Niro Rasanayagam, Co-Director of the Small Business Development Center in Lynchburg. She wanted my recommendation on a few social media books to buy for use in their lending library. I’m recommending three books, not because their aren’t many more out there. There are tons. [...]

    Get our RSS Feed
    daily in your inbox


    Cheryl Smith